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Experience Ira Lathief for seven years as a tour guide, made her realize that Indonesia is still overshadowed culinary compared to neighboring countries. It is known from the foreign tourists who are even more familiar with Tom Yam, compared to food from Indonesia.
In fact, according to Ira, Indonesia offers a culinary variety complete with stories of history behind it. So, along with two companions fellow tour guides, Idfi Pancani and Adjie Hadipriawan, Ira forming Jakarta Food Adventure (JFA) in February 2016.
"One time I've been to Kuala Lumpur, Malaysia. At that time, I followed the food tour organized by Malaysia. As it turned out, this means that they use to introduce the history and culture of the country, namely through culinary," he told Business.
According to him, food tour is a fun way to introduce the history and culture through culinary. Introduction to the history and culture will be more readily accepted if entered through the culinary. Therefore, not all people like history and culture. Meanwhile, almost certainly all people like culinary. While introducing the culinary history, also included elements of the history and culture of the period. Meanwhile, in Indonesia there are many that provide the packet. JFA, he said, offers a culinary tour complete with history and culture. For instance, Tour Little India Passer Baroe , which offers culinary acculturation history and culture of India and Indonesia.
At first, Ira targeting foreign tourists, but it turned out the response from the local community was also great.
"The more people, the more expensive. For example, one group consisted of two people, then it will cost about US $ 40 per person, inclusive of food. If the number of participants is greater, then it is cheaper, about Rp250,000 per person," said he.
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Editor: Nancy Junita
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